Intel: 'Netbooks are for kids only!'
Remember the promotional video for the first Asus Eee PC netbook, 7-inch screen? Naughty little kids on the keyboard are tiny
Remember the promotional video for the first Asus Eee PC netbook, 7-inch screen? Naughty little kids on the keyboard are tiny .
Is netbook for kids only? Source: Slashgear
Yes, it seems that Intel wants users to recall a message: netbooks are not adult products!
Speaking on the stage of the ongoing Intel Development Forum in Beijing, Anand Chandrasekher, Intel's senior vice president and general manager, said: " There are things you still do on a laptop, but will never dream of doing it on a netbook .
For kids, Netbooks are a miracle, a fairy gift. But if you are an adult, you will probably want notebooks only. So, there are many simple ways to locate and think about netbooks, "concludes Chandrasekher.
Chandrasekher 's judgment would have offended many "adults" and fans of netbooks. But its content also conflicts with another Intel official.
Last November, while speaking at the Raymond James IT Conference, Vice President in charge of sales and marketing Stu Pann shared:
" Initially, we thought Netbook was only for emerging markets and children. But in fact, the vast majority of Netbook sales were distributed in Western Europe and North American markets and served users first. This is the only choice for notebooks. "
"Tsunami Netbook"
It seems that Pann's opinion is being embraced by many computer manufacturers. The evidence is that Netbook is creating a tsunami that sweeps through the global PC market, with sales growth far exceeding the desktop and notebook studios.
Computer firms such as Dell, Samsung, Lenovo, Asus, Acer . racing to launch new Netbook models, with increasingly powerful and rich features, such as equipped with optical drives, storage drives. Solid SSD, larger screen and slimmer size.
Most recently, Acer has announced the Aspire One 11.6-inch computer with a hard drive up to 160 GB. Is this Netbook? Everyone answered yes. HP continues to expand its Netbook portfolio to compete with Dell and Asus.
But based on the latest message from Chandrasekher, it seems that Intel is trying to "position" the Netbook so that it does not "snub" into notebook revenue, which is a more profitable market.
This strategy is further strengthened when Intel will unveil Core 2 ultra-low-voltage mobile (ULV) microprocessors later this year towards ultra-thin notebook designs with prices ranging from US $ 500 to US $ 1,000. . Opponent of Intel, AMD chip company is currently selling Neo processor line to serve this market.
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