Starting a business: Turn fear into advantage

The only thing we have to fear is fear itself, however, these four top Indian startups look at the problem in another way.

Success is a process not a destination. Starting a business too.

Many young people have ideas but for some reason, they do not dare to start a business. Is fear of lack of resources, risks, failures and people's prejudices that "starting a business is not easy" has prevented them from doing what they want?

Please support young people who dare to start their own businesses because they are the foundation for creating new things - ones that no one dares to pioneer.

The lies never last long

Mahesh Murthy - SeedFund founder

"You have a life, a reputation. If you can't control it, no one can bring it back to you," Mahesh Murthy, founder of SeedFund, stressed. Mahesh has done 35 investment deals over the years and witnessed two companies in his portfolio being "lost" by others. He fired co-founders and managed the company for more than 1.5 years to maintain integrity in both structure and operations.

The founders need to be honest with themselves, with customers, with investors and with employees."Employees believe we do the right things" and this has been proved by Aprameya Radhakrishna through the sale of TaxiforSure to Ola (India's most popular car calling provider). "We agree that the founders cannot put their own interests above the benefits of their employees when starting a business."

Aprameya Radhakrishna - founder of TaxiforSure

This close and open connection is essential to success. Mahesh also shared the time he ran an education company and then ran out of money."I went to the employee's house, met each person's family and talked to them . " He only expects to sell the company but still needs to maintain operations to find buyers. Thankfully, the teachers supported Mahesh and agreed to do unpaid work until the company was sold 6 months later.

Foreign investors: Please selectively welcome

"Foreign investors have destroyed our ecosystem , " said Sharad Sharma, co-founder of the iSpirt Non-profit Research Institute. He believes that investors from other countries do not understand the Indian market, causing startups to lose focus. Flipkart is essentially a customer care service but the presence of investors has led to the founding board of the first time being dispersed into virtual things.

Sharad Sharma - iSpirt founder

Sharad said that everyone's mission is to prevent such inadequate investors. He refused to receive capital from multinational companies, IT service providers and venture capitalists to focus on goals and ensure transparency.

Aprameya wants rules to be adjusted to match the change of technology. During his time at TaxiforSure, a member of the council members threatened him "We will break the law," he admitted, "okay, but customers like it . " The company will not apply the rules that were proposed 20 to 25 years ago and now, need to be revised to suit new technology. "They [the Government] have a set of rules and compel them to comply regardless of whether they are really appropriate or not."

International standards will double compared to domestic companies, which is what startups need to remember.

Celebrate the failure

"We are entrepreneurs of the year, why are they not the losers of the year," K Vaitheeswaran suspects. He recently nominated himself for an award in the following year because of the failure of an investment project in the commercial sector. "Why are we obsessed with a few reputable startups?"

K Vaitheeswaran - founder of FabMall and Indiaplaza

Vaitheeswaran wants people to give more respect to entrepreneurs - pioneers who dare to take risks to create new markets."You are holding a knife, walking in a forest and trying to chop down trees. Over time, you want to create a path and move deeper into the forest. Then, while holding a knife, you hear a creepy sound from behind you. You turn around and see people driving very fast on the road you made. "

Without these people, the entrepreneurial ecosystem will not exist.

"Someone needs to take the first step to the Moon . " That is the image of the entrepreneur.