5 things you should know about Instant Articles

Audience Network's Facebook ad network offers Publisher "money-making opportunities" from their content by "taking advantage of" Facebook ads.

1. You can make money from Instant Articles

Publisher can "earn" revenue from their content. If you sell ads on your content, Facebook will pay 100% of your revenue to Publisher and drop it to only 30% if the ad is sold through Facebook's smart advertising network Audience Network.

About Publisher, you can understand that it is an independent party that advertises, promotes goods and services to receive commissions. Publisher for displaying banners, Ads, text links, images of products, services on the Website, in promotional emails, or their search results list.

Audience Network's Facebook ad network offers Publisher "money-making opportunities" from their content by "taking advantage of" Facebook ads. And when there's an Instant Articles tool, you have more chances to choose smart ads Audience Network:

You can refer to: Steps to create Facebook ads

2. Build Instant Article that will not create any articles on your site

When you publish Instant Article, the tool will not automatically create a corresponding Facebook article from your site. What happens when readers using mobile devices "click" directly to the URL of the article on Facebook? Then the link will be displayed as Instant Article instead of having to load the link on the mobile device browser as before.

3. Quick page loading speed can "increase" the number of readers

Page loading speed is one of the most important factors for any website or blog. And Instant Articles can increase page loading speed by 10x faster than normal mobile device download speeds.

On average, the amount of time that a person can focus on online without distraction drops to only 8 seconds, which means the faster the page load time, the more advantages to attract readers. more access.

4. You can control published articles

After setting up Instant Articles, you can control 100% of the posts you share on Facebook. This means you can "re-publish" articles from your blog or choose some other options .

You can control and adjust the articles you publish on Facebook from your library. To view the library, click on the Publishing Tools in the upper corner of the Facebook page, then select Instant Articles from the menu on the left. screen.

Instant Articles library is like the image below:

Here you can edit articles and select drafts to publish.

5. You can add email login forms to the article

Email capture is one of the important parts of content marketing strategies. If you're worried about losing a potential "subscriber", you can enable the Email capture feature in your posts.

Refer to some of the following articles:

1. What are Instant Articles? How to create Instant Articles?

1. Instructions for setting up Live Stream feature Facebook videos on mobile and tablet

1. Turn off Facebook, take time to visit these 37 Web sites to add new knowledge every day

Good luck!