YouTube tightens child-related content

Under the new policy of YouTube, videos on behalf of children, advertising toys, using children's images, etc. will be restricted and disabled for monetization. The common point of the YouTube videos is limited, turning off the advertising feature with the participation of child characters.

This move by YouTube will affect content producers and reduce their advertising sales. But this video platform is forced to do so to keep children's rights managers and organizations happy.

According to the latest sources, YouTube is being 'targeted' by the US Federal Trade Commission to see if this video platform violates the Children's Online Privacy Act (COPPA). If fined, YouTube could be charged millions of dollars. Therefore, YouTube will be stronger and more drastic with control of this content in the future. This obviously will partly create good, cleaner content values ​​for children.

An update on YouTube's data and privacy protection was released in September, stating that the company will change the way it handles data for children's content on the largest video platform. this world. Specifically, YouTube will use machine learning technology to identify videos that target children audiences through a number of characteristics such as videos that focus on children's characters, themes, toys or games. Videos with this content will completely stop running personalized ads, disable comments and notifications.

For YouTubers, if you want to continue making money on this video platform, the only option is to follow their rules. This means that YouTube channels with content for children will probably have to switch to YouTube Kids platform with stricter regulations on content production or purification.

1. YouTube's source code leaked, revealing the entire platform measure used to control YouTubers
2. Already able to use YouTube Music in Vietnam