What Makes a Successful and Popular Blog, post regular updates

If you have a blog, you know that feeling when even if you pour your heart and soul into writing and you find the finished product amazing, you get only a small amount of views. Let's look at some advice that can help you break into the blogging sphere.

Picture 1 of What Makes a Successful and Popular Blog, post regular updates

Choosing the Perfect Niche

Find the topic that you are passionate about. Already being familiar with the thing you are writing about will improve the quality of your text and you won't have to spend multiple hours on research. Also, try looking up what topics work best and would give the biggest traffic to your blog. According to Stream-SEO.com, lifestyle bloggers are all the rage at the moment. Look up what works for you the best and don't stray too far from it. Sometimes juggling multiple things can divide your audience and you could disturb the flow of your blog.

Posting Regularly

To keep an audience interested, it is important to post regular updates. In the beginning, the optimal amount is posting at least two times a week. Ideally, you should try to post something once a day, but we all know how hard that can be when you are still trying to find your way. However, try not to neglect the quality of your writing. If you are not feeling inspired, don't push it. Even if you skip a post to take your time researching new and fresh ideas, it's not the end of the world. However, if you choose to do that, always try to notify your readers beforehand. That will improve the sense of trust between you and them. 

Interacting With the Readers

The readers are those who improve the popularity of your page, so you should develop a  relationship with them. Don't make your blog posts cut and dry. Keep a conversational tone, ask them for their opinion on the topic, and include it in your further writing. Also, don't be full of yourself. Answer their emails, respond to their comments, and spend some time addressing and researching their ideas. 

Picture 2 of What Makes a Successful and Popular Blog, post regular updates

Captivating Writing Style

The opening lines in your blog post are what reels the reader in. Always try to open strong. Write in simple and short sentences, as there is no reason to complicate it. Have a plan before you start writing so that you are aware of the direction you want to go in right from the start. Staying on the topic and having a good idea of where your text is going will also help your blog level up on a search engine scale and, by that, make it more visible for larger audiences. Let your writing flow naturally, because if you force it you can end up with dry and boring text. Also, finish it in a simple and effective way. Don't overdo it, and let the closing lines come to you naturally. A bad ending can ruin all that you've accomplished with the rest of it. 

Make it Pleasing to the Eye

When talking about the look of your blog, it is always best to go with bright and colorful. If you don't know how to design it yourself, you could always hire someone to help you. Most successful blogs look aesthetically pleasing and are full of images that serve to hook a visitor. Make all the options easily available and always add a comment section. Nonetheless, be moderate with decorating. Otherwise, it could come off as chaotic. Remember those old neon-colored websites with pop-ups everywhere?

Maintain Familiarity

To have a better connection with your audience, express your emotions in your writing. That way you will emphasize your passion for the given topic and show how much you care about it. Relatability is important when trying to engage people in what you're saying. Human emotions are wired in a way that having someone you can relate to will make you care more about what they have to say. Sharing your personal experiences will make you seem more open and likable. On the other hand, it would help someone to compare them to their own. You never know how much impact that could have on the other person's life. 

Running a successful blog is not easy, nor is it something that you can do hastily. In the later stages, you could consider hiring some help or do a collaboration with some other creator. It's all about creativity and inspiration, and in the process possibly even helping others. Let your mind run free and don't be afraid to show your charisma. The blank document in front of you is full of opportunities, so make sure to take them.

Marvin Fry

Update 27 September 2020