Is enterprise search good for your business? Learn more!

Even though digital technology has replaced traditional methods of searching and processing information, companies still need more. This is where enterprise search comes in.

Enterprise search enables and identifies particular content across enterprise-type sources to be searched, displayed, and indexed to authorized users. Also, enterprise search can be described as the way your organization helps employees or other individuals seek important information in any format and from anywhere (documents management systems, paper or database).

The fact that you can get the right information anytime you want due to the availability of powerful search tools doesn't mean you shouldn't organize your content. Enterprise search is one of the most valuable business tools because it allows people to perform instant information searches within the organization's knowledge base. Therefore, employees will spend less time searching for certain info and leave more time to perform higher value-added activities. This is important, especially for today's digital, lean, agile organizations struggling to get optimal team performance.

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Importance of Implementing Enterprise Search in Your Organization

Enterprise search is a 'smart' search encompassing machine learning, artificial intelligence and cognitive processing to deliver positive results. It is an important and powerful tool to help your company or business become more efficient and effective.

1. Cost-effectiveness

Despite the cost associated with enterprise search implementation, the tool will yield benefits in the end. Employees only need to learn how to use it, and within a year or so, enterprise search will make up for all costs used in sourcing, implementation and training.

The time to yield the fruits can vary depending on the size of the organization and the system deployed in the organization. When used accordingly and correctly, the system can save efforts and time and increase an organization's overall productivity, hence better financial returns.

2. Precision in decision making

Enterprise search allows people to access information fast and easily. It is the best way of going through a large volume of information or data that is indexed and made search-friendly. It is the opposite of the traditional methods of going through lots of paperwork, documents and files manually. Therefore, your organization will make quicker decisions since less time is needed during searching and sifting through files and paper documents.

3. Improves customer services

For external entities like customers, a fast and reliable search system can help better the quality of services required. It is always important and better for customers to use a search system rather than manual means through different online pages when browsing a company's website for info.

Enterprise search will reduce the number of emails a company receives from customers looking for certain information about the organization's activities. Customers can access the company's information in their own way without contacting the company. This, in turn, will increase customer satisfaction since information is easily accessible.

4. Boosts employees productivity

Installing an enterprise software solution in the company will help reduce employees' effort and time in searching for information. Therefore, employees will contribute to the company more constructively with all their spare time. This also means that processes and documents are properly stored without getting lost after a long period.

Enterprise search offers a conducive environment for employee engagement and collaboration. Organizations need to support this platform with proper training to eliminate any failure risk and teething issues.

Enterprise search optimization

Enterprise search is the key to making your organization work productively and efficiently by offering readily-available information to your employees. You can optimize enterprise search through several ways that include:

1. Figuring out the goals and needs of customers

Start by defining your company's objectives, then determine users' requirements and goals. Ensure every goal is satisfied by the search results. It is important to inspect the search platform and act on areas that need improvement to better user experience. Note what customers search mostly, and ensure they get the exact or any relevant results.

2. Set up a support team

The established enterprise search support team will ensure that your organization fully benefits from the search platform. Your support team will be responsible for identifying results that don't lead to customer collaboration or engagement, failures and trending topics and words. Their training on enterprise search activities and language will allow them to promptly identify and fix any failures.

3. Make data easily accessible

Ensure that your database can be easily accessed through different devices like laptops, smartphones and tablets. Your employees need to access the company's database from different locations and via various devices, especially when working remotely.

In a Nutshell

The main aim of enterprise search is to reduce the effort and time end-users need to search for information by introducing the next-gen technology. It uses artificial intelligence to interpret results based on past content searches. Therefore, the user will get relevant and fresh content delivered automatically, making it one of the best search tools to be ever made in the data management world. Sometimes, you can even get specific and relevant search results without requesting.

Marvin Fry

Update 04 June 2022