Microsoft to the cloud with Google
TipsMake.com - Google and Microsoft are competing to bring their office applications to the cloud.
Microsoft has officially put its office suite on the cloud computing with Office 365 products. And this is probably not good news for their rivals, Google, when the giant searcher is also try to attract businesses with its online office suite.
Dan Olds, an analyst with Gabriel Consulting Group, said: ' This is not a lucky day for Google. When Microsoft launched its office applications, they were the standard . '
Last year, Google began focusing on the company's efforts to promote its online Google App to penetrate the enterprise market, as well as offering a challenge to Microsoft and desktop applications. of this software guy.
Because Microsoft is a bit slow to enter the cloud market, Google has had a 'hot' start. Dave Girouard, Google's business manager, told Computerworld that Microsoft is still far behind Google.
However, when Microsoft is now officially involved in the game, Google's advantage may not be as bright as before.
Olds added: ' Yes, Google's office suite has been in the cloud for a long time. They also have users and a fair number of loyal users, but this also doesn't bring them much profit. And sure, nothing is insurmountable on the Internet. I am thinking about other features that Microsoft provides for its product suite, full of features along with users already familiar with its products. That will be a great advantage for them . '
Microsoft's recent announcement is not the first offering of Microsoft online applications. This is also a premise move to offer a variety of applications.
Microsoft has "unpacked" the Office 365 office suite on Tuesday, adding a long-awaited set of products to the web version of its already famous office suite. Collections seem to be less noticeable than business software.
Analysts say that with Microsoft putting its' heavyweight 'app in the cloud' arena ', this proves that they are taking part in a new exciting battle between the two companies when they had previously' encounter each other on search engines, operating systems and browsers.
In general, while Google may be the first to enter the cloud market, they still only make money primarily from search. Google Apps so far has yet to prove its ability to make perfect money. On the other side of the front line, Microsoft may come to 'party' late, but their office suite is already globally famous and brings a lot of profit to the software giant.
Brad Shimmin, an analyst with Current Analysis, said: ' If history is an indicator, Microsoft is in a position to lead very well in the cloud market .'
He added: ' In the 1990s, Microsoft ignored the importance of the Web, which created opportunities for its competitors, such as Netscape, to dominate the browser market. However, Microsoft still has the ability to 'flip the flag' quickly, as evidenced by the fact that they created the Web browser standard that has become so popular today, Internet Explorer '.
However, Rob Enderle, an analyst with the Enderle Group, said that " Microsoft will have a hard time penetrating the enterprise cloud market. Microsoft users have been associated with its old products and "Microsoft certainly does not want to move them. This will limit the success of the online version they have just provided ."
Analysts say that if Google really wants to compete in the performance application market, they should focus on this market.
Enderle said: ' They need to make certain decisions about what they really want to fight in the battlefield. In addition to searching, they offer many other services, and at some point, they should pay more attention and focus than their game if they want to get more profit . '
Olds also agreed that Google needed to boost their game. He said: ' They are in the process of upgrading the quality of their applications, the ability of applications to integrate and do everything they can to weight their products when confronting the Google products on the "arena." Microsoft's action is not a move that makes people quickly quit using Google Apps. It's just an obstacle to the development of this product. Users will still be using Google Apps because they can hate Microsoft or they are the ones who want their Web interface.These people need to be served well and if Google doesn't care for them carefully, they are the same people. will leave '.
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