In July 2016, Avast announced plans to acquire antivirus software company AVG for $ 1.3 billion. At the time, AVG was the third anti-malware product on the market.
In claiming to buy Piriform, Avast said it will continue to provide CCleaner as a standalone product. Avast currently has 2 system optimization products, Avast Cleanup and AVG TuneUp. This acquisition is a smart move for Avast to help strengthen its position in the market of optimization tools.