Yahoo is about to face YouTube directly

Ever since the beautiful female CEO Marissa Mayer came to power, Yahoo has constantly had a series of strong moves to regain her position. Chances are, Yahoo's next move will be to "pull" YouTube's talent.

Yahoo is about to face YouTube directly Picture 1

Yahoo's next plan will be to compete directly with YouTube. According to TheVerge technology site, Yahoo is currently building a plan to "lure" YouTube stars and talent management networks on the world's largest video sharing site. The lure Yahoo offers is very simple: pay more advertising than YouTube.

Currently, the amount of money that video channel owners earn on YouTube has begun to decline. Therefore, Yahoo hopes that by offering greater advertising revenue, guaranteed rate of return and enhanced marketing, YouTube's big names will head to Yahoo.

Video is an array invested by CEO Mayer quite recently. In the past, Yahoo has signed a number of important cooperation agreements with popular TV shows such as Saturday Night Live , and has also launched a video application of its own named Yahoo Screen .

According to the latest leaked information, Yahoo's competitors will also go in the same direction: focusing on recruiting famous names that are already available, instead of opening all video-sharing services that allow all participants This week, Disney also acquired the Maker Studios talent management network, a company that manages YouTube video channels with a total of 5.5 billion views per month.