In an effort to be more transparent to users, Facebook recently added a new feature "Why am I seeing this post" on the News Feed, allowing users to know why the posts are displayed on the bulletin board.
The new tool appears as a question 'Why am I seeing this post - why did I see this post?'. If users want to know why on their News Feed bulletin boards will appear posts from friends, pages and groups, just click on the question 'Why am I seeing this post' in the drop-down menu at the corner of their hand. Right article to get the answer. This new tool is similar to 'Why am I seeing this ad' tool (why I saw this ad) that Facebook launched in 2014.
In addition, the new tool allows users to know more information such as past interactions leading to the appearance of News Feed articles. For example, do you frequently click to view videos or shared links. You will also know how the ranking of a message board is influenced by its popularity when shared.
Besides, the tool 'Why am I seeing this ad' is also a bit changed when Facebook allows it to display more information as advertisers with any marketing partners support running ads.