11 largest acquisition of Google from 2006 to present
In 2006, Google surprised the entire technology industry when it spent $ 1.7 billion to acquire YouTube. Since then, Google has conducted nearly 200 other acquisition deals. Below is a list of the 11 largest acquisition of the Giant search from 2006 to present.
1. Motorola Mobility, 12.5 billion USD, in 2012
On May 22, 2012, Google completed its acquisition of Motorola Mobility worth $ 12.5 billion and is still the company's most expensive billion-dollar deal so far. Google explained that the decision to buy Motorola was the company's solution to stabilize the future of the Android ecosystem with Motorola's patent pool.
2. Nest Labs, 3.2 billion USD, 2014
Nest Labs is a manufacturer of smart thermostats. With the acquisition of Nest in 2014, Google marked a major step forward in the field of Internet of things IoT, opening up many opportunities to expand the capabilities of the Android ecosystem.
3. DoubleClick, 3.1 billion USD, in 2007
The acquisition of DoubleClick, an online advertising company, has helped Google increase its online advertising power.
4. YouTube, 1.7 USD, 2006
The acquisition of YouTube, the world's largest video-sharing channel with $ 1.7 billion, is a super smart step by Google. YouTube helps Google to turn its existing ads in search engines into ads that add to the videos that have been and will continue to be shared in the future.
5. Waze, 1.15 billion USD, 2013
Waze is a traffic map application that collects data from users. This deal helps Google to add to Google Wax the functions that its map application does not yet have at that time, such as accurately predicting travel time, selecting the most suitable route .
6. HTC Pixel Smartphone Division, $ 1.1 billion, 2017
This is a business that is considered to be a boost to Google which can further intervene in the hardware development steps of Android devices.
7. AdMob, 750 million dollars, in 2009
AdMob is a mobile advertising service company. And the acquisition of AdMob by Google helps the company to grow stronger than mobile advertising, a potential market at the time.
8. ITA Software, 700 million USD, in 2011
Google acquired ITA Software, a flight information software company, to expand its airline-related search capabilities and provide a platform for Google Flight Search, a low-cost airline search and booking tool later.
9. DeepMind, 650 million dollars, 2014
In 2014, AI is a new array for Google. And with the motto of what is unknown, buy it, Google has spent 650 million to buy DeepMind, a company that develops artificial intelligence to take advantage of their existing capabilities and experience.
10. Postini, 625 million USD, 2007
After acquiring Postini, a public security specialist, Google used its technology to make its applications more secure than ever.
11. Apigee, $ 625 million, 2016
Google acquired Apigee, a company that provides an API management platform to expand its business-related services and cloud-based services.
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