Dell's makeover through laptop designs
In the design room of the American computer company in Austin (Texas) contains long lines of abstract drawings with turquoise, blue, black . brilliant colors. They're not works of art, but Dell's future laptop costs $ 649-800.
The company plans to launch product lines that will not only have "some simple rival options" before Christmas. Dell believes that laptops rich in design will help them "survive" during the economic crisis.
The character behind the Art House project attracted 120 designers, Ed Boyd, who created sunglasses or new shoes for Nike. Customers will pay an additional 75 USD for the design, in addition to the basic price of the product.
Dell laptops in the 1990s and the early 21st century looked boring, though stable.
In 2006, Dell launched a new series of impressive products like the XPS M2010 - a hybrid system between desktop and laptop, which looks like an elegant briefcase and costs $ 3,500.
In 2007, the second computer company of the US demonstrated the Inspiron "chameleon" line from $ 499.
In September 2008, they released the Inspiron Mini 9 mini-notebook with an eye-catching design. Starting price: 349 USD.
In 2008, Dell introduced systems equipped with a beautiful shell of graffiti artist Mike Ming. Starting price: 699 USD.
"Healing Patterns" by Bruce Mau designer. Starting price: 775 USD.
"New World" by Joseph Amedokpo. Starting price: 775 USD.
"Shine Within" by Siobhan Gunning. Starting price: 775 USD.
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