Windows Phone is the most attractive platform for businesses
According to Martine , Microsoft determined that it would make Windows Phone better in this market than its competitors. The company said that the fragmentation of Android makes the security status of these devices very poor as well as the high cost of iOS will make businesses do not prioritize this platform.
" When you think about Apple, how many CEOs and CIOs really want to pay their employees to use an expensive high-end device while they can choose cheaper devices from other manufacturers? With Android, Apple and BlackBerry, businesses will face fragmentation problems, provide poor experience as well as many malware, " Leila Martine said.
Microsoft wants Windows Phone even stronger
The director also announced that Microsoft wants to double the market share of Windows Phone in the consumer market until mid-2015.
While just a month ago, data reports claimed that Microsoft's mobile operating system is still growing, but still quite far behind iOS and Android because many people expect Windows updates. Phone 8.1 was disappointed because this version was quite limited and came too slow.