Which scenario for the iPhone 12 5G launch?

Following the 'immutable tradition', Apple will hold its next-generation iPhone launch event in September each year. However, according to a new report released by Japanese market analyst Nikkei, the plan to launch Cupertino giant's first 5G phone could be in big trouble, most likely impossible. in September as planned and may even have to 'delay' for many more months afterwards.

The reason given is due to problems originating from both supply and market demand before the situation of COVID-19 pandemic outbreaks are still on a global scale and there has been no sign of effective control. . In addition, according to experts' analysis, the global economy will suffer great losses even when the pandemic has passed, leading to the demand for expensive items like iPhone will also significantly reduce. .

'The economic losses surrounding the COVID-19 crisis have led to a sharp drop in demand for smartphones, and the situation is expected to worsen in the future.'

In related news, a component supplier for the iPhone said it had received a notice to start shipping in bulk to meet Apple's new product launch in late August, instead of June. like previous years. This change has only been released recently, and implies that mass production of new iPhone models can be delayed for quite a long time, at least 2 months.

Not stopping there, experts from Bloomberg even suggest that the launch of Apple's first 5G phone could be delayed until 2021.

We all know that the iPhone is a product line that plays an extremely important role in Apple's business strategy. For years, the iPhone has always been a factor of 'revenue' for Apple and if the iPhone 12 could not appear as planned, the business situation of the company during the peak shopping season last year in particular and throughout the year said General will certainly be hard-hit.

Apple has not yet provided feedback on the news.