For the first time, online purchasing power declined

The budget that users spent on online shopping in November fell by 4% compared to the same period last year.

This is the first time that the e-commerce transaction has been recorded, comScore said.

Specifically, as of November 23, consumers spent about $ 8.2 billion on online shopping, 4% less than in November 2007, when the amount of e-commerce businesses collected. about $ 8.5 billion.

ComScore also predicts that the purchasing power of the 2008 holiday season (which lasts for November and December) will remain stagnant compared to last year, possibly even declining.

For the first time, online purchasing power declined Picture 1 Source: Shopsland Be aware that the growth rate of 2007 compared to 2006 is very high, up to 19%.

" We believe that the revenue of the e-commerce block during the Christmas season this year is only $ 29.2 billion, on par with last year, " comScore said.

Dark

" Although oil prices are falling very low but volatile stock markets, lower housing prices, inflation and high unemployment are making the economic picture darker, gloomy.

They are darkening the traditional Christmas shopping season , "said Gian Fulgoni, comScore chairman.

" Never before has consumer confidence dropped to this level.

The income source is tightened so the business situation of November is really disappointing.

This is the first time, the budget for shopping on the internet has declined, "said Fulgoni.

The only bright spot is that the purchasing power during the period from January to October 2008 increased by 9% over the same period last year, totaling 102.1 billion USD.