Popular YouTuber Jimmy Donaldson, also known as MrBeast, is reportedly preparing to launch his own phone company.
According to a report from Business Insider (BI), a leaked investor plan from early 2025 revealed that the project could be launched next year (2026). A source close to MrBeast's company confirmed that the project is real, but is not a top priority at the moment.
According to BI, this project will operate under the MVNO (Mobile Virtual Network Operator) model. MVNO companies do not own their own network infrastructure but lease it from major carriers such as T-Mobile or Verizon, then provide services under their own brand.
MrBeast isn't the first celebrity to get into the market. Mint Mobile, an MVNO co-owned by actor Ryan Reynolds, was sold to T-Mobile in 2023 for a whopping $1.35 billion. Even former President Donald Trump got in on the action with T1 Mobile, which has a yellow smartphone. T1's main plan, 'The 47 Plan,' costs $47.45 a month and includes unlimited calls, texts, data, and add-ons like 24/7 roadside assistance and telemedicine.
MrBeast's brand has already grown beyond YouTube. The entrepreneur and YouTuber has found success outside of the video platform, such as Feastables, a chocolate brand that generated $251 million in sales last year alone, generating more than $20 million in profits.
In addition, he also collaborated with Amazon MGM Studios to produce the reality TV show Beast Games on Amazon Prime Video, with a prize of up to 5 million USD - one of the largest-scale game shows ever.